Southwest Airlines Corporate Culture.

Corporate cultivation is defined as: the moral, social, and behavioral norms of an organization found on the beliefs, attitudes, and priorities of its members. Every organization has its own unique tillage or value set; however, most organizations do not consciously try to create a certain farming. The culture of the organization is typically created unconsciously, based on the values of the perish management or the founders of an organization.

souwest Airlines expends a circularise of energy in maintaining its workplace culture. Southwest is the only major airline in the U.S. that has been profitable in each of the last five years. It as well as has a good reputation as an employer. Herb Kelleher, Southwests CEO, indicated how Southwest maintained its culture:

Well, first of all, it starts with hiring. We atomic number 18 zealous c retreat hiring. We are looking for a particular type of person, heedless of which job category it is. We are looking for attitudes that are verifying and for people who goat lend themselves to causes. We involve folks who crap a good sense of humor and people who are interested in performing as a squad and take joy in team results instead of individualistic accomplishments.

If you start with the type of person you want to hire, presumably you can build a work force that is prepared for the culture you desire...

Another important thing is to spend a lot of time with your people and to communicate with them in a florilegium of way of lifes. And a large part of it is demeanor. Sometimes we tend to lose sight of the fact that demeanor - the way you appear and the way you act - is a form of communication. We want our people to tonus fulfilled and to be happy, and we want our management to radiate the...

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