Retail Marketing- Opportunities & Ch bothenges A retailer is one who stocks and sells the producers goods to the sundry(a)(prenominal) consumers, at a profit. Popular retail format: 1.Hypermarket: This is the bugger off of all retail formats and offers everything from foods to dry grocery to hardware to electronics. Typically, would cut through more than 100,000 sq ft of space, and located outside of the city center. Pantaloons great(p) Bazaar, Spencers Hypermarket and Trents Star India fit this category. 2.Supermarket: It is focused on foods, grocery and plate items, and located in residential areas. Food World is an voice of this. 3.Departmental entrepot: Like the name reveals, this format carries various departments such as apparel, house war, furniture, jewelers and appliances, but is much small than a hypermarket in terms of space and SKUs (stock keeping units) Shoppers Stop, westside and Lifestyle are three such stores. 4.Convenience Store: Accessibility is what this format offers and therefore, is conveniently located in crowd neighborhoods. Think Niligiris in the South, and 24/7 in Delhi. 5. unshared Outlet: It stocks a single brand, and could be either company-owned or franchised. Everyone from Raymond and Madure Garments to LG and Samsung to Maruti and Hyundai have it.

6.Discount Store: This formats proposition is that it offers no frills such as spacious, well-lit and air-conditioned retail space, but makes up by marking down MRP (maximum retail price). Souths Subhiksha is the best-known example of it in India 7.Cash-n-Carry: This is B2B format, where the retailer sells to shopping establishments and large institutional customers. Metro in Bangalore is a cash-n-carry. Key drivers: Growth of the overpowering class India has emerged with the impressive middle class with the size being estimated at 300 million people at the start of 1999. India is all set to be the youngest country in the world with... If you loss to get a full essay, order it on our website:
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